BetLabel is a relatively young brand: when we launched in 2023, the market as a whole was already divided. In order to reach potential customers who would benefit from working with us, we launched a global affiliate programme almost immediately. This offer is beneficial for everyone: future customers will learn about our advantages and sign up, we ourselves will expand our user base, and affiliates who bring new players can get real money for it. By becoming our affiliate, you claim passive income, and this is what almost everyone dreams of!
In this article we will consider all the nuances: what BetLabel Partners is, how to join it, what you need to do and how it will help your wallet.
Understanding the BetLabel Partnership Programme
A business operating in a competitive environment, especially if it is a new brand, has a fundamental challenge to fulfil: to make itself known and its strengths known, and to get the general public to recognise the existing offering. BetLabel is a company with a relatively small staff, but with global ambitions; it would be extremely difficult for us to run advertising campaigns in dozens of countries around the world, taking into account regional specificities. However, we have found a way out in the form of an affiliate programme: you will run the campaigns instead of us!
In brief, the essence of the affiliate programme is as follows: an affiliate registers and gets access to a personal account with ready-made promotional materials, which he/she will distribute by any legal means, and for this he/she will receive deductions. The scheme of charging commission depends on how the partner and his personal manager agree: you can receive one-time payments for the first deposits of the players you attract or a stable percentage of the profit generated by them. In order to work effectively, the partner will find an analytical toolkit in his personal cabinet, which allows him to understand where the traffic is coming from.
Accordingly, the goal and the main task of our affiliate programme is to attract as many new users as possible, and volunteers – our partners – should help in this.
Why become a BetLabel affiliate?
Being a responsible affiliate means that you will put effort and time into finding new users for us. Obviously, this is done for a reason and here is a sample list of the main reasons why you should become a BetLabel affiliate:
- global reach – we operate virtually all over the world, which means you can become an affiliate wherever you are;
- the opportunity to promote to foreign markets – even if BetLabel doesn’t see your country’s market as a platform for development, you can promote us abroad;
- excellent conversion rates – at least one in three of our users become regular customers after signing up, providing the affiliate with long-term revenue;
- different commission options – there are pay-per-action, percentage of profit and mixed solutions;
- high reputation of the BetLabel brand – we are known as a reliable company that pays out both winnings to customers and commissions to affiliates on time.
How to become a partner of the BetLabel programme
To join the affiliate programme you need to go through a simple registration procedure. Please note that you need to register as an affiliate separately, even if you already have a BetLabel client account, and the latter is not mandatory. The step-by-step instructions are as follows.
- Visit the BetLabel affiliate programme page. An easy way to find it is to scroll through the BetLabel homepage and select the ‘Affiliate Programme’ option at the bottom.
- The main affiliate programme page contains an array of information about the principles of the planned cooperation – study this data to have a preliminary idea about the interaction. Pay special attention to the Terms and Conditions of the BetLabel Affiliate Programme – by registering you automatically agree to them, so it’s worth reading them.
- Go back to the top of the affiliate programme home page and click the ‘Register’ button. You can register as an affiliate both as an individual and as a legal entity. All fields of the registration form are mandatory.
- When all fields are filled in, click ‘Submit Questionnaire’.
The last described step does not complete the registration procedure – the administration will consider your application for another one or two days. If everything is in order with the provided data, your personal manager will get in touch with whom you need to agree the final terms of cooperation, such as the type of commission and frequency of payments.
Commission plans and earnings
The main principle of the BetLabel affiliate programme is that commissions are paid on individual contractual terms, depending on which market the affiliate will be promoting services to and what their capabilities are. There are three main options for charging commissions:
- CPA – one-off solid payments for a player’s action, such as registering an account or making a first deposit;
- RevShare – relatively small, but constant deductions of a percentage of the profit of attracted users;
- Hybrid – a whole range of schemes for charging commission, somehow combining the two described above.
Exactly how much an affiliate will be paid depends largely on the market: it is clear that a one-off payment for an action is higher the more solvent the average player from that country is. RevShare usually uses a progressive scale: a new affiliate receives no more than 25% of the profit generated by his wards, but over time, having proved his worth, he can raise the rate to 45-50%.
The frequency of payments depends only on the affiliate’s preferences: you can receive money weekly, monthly or with other frequency. At the same time it is necessary to fulfil the minimum activity requirements: we will not send transactions with the amount of less than $30, also the payment is not made if the affiliate has not brought at least three new players during the reporting period. In this case, the money is not burned, but simply carried over to the next reporting period.
Marketing tools and resources
An affiliate is not an employee of our marketing department, it is not his/her task to create advertising materials. Furthermore, an affiliate should not take the initiative to create their own adverts – if you really want to, you can suggest an idea to your personal manager, but your own creativity is not allowed without approval, as it can distort BetLabel’s actual offerings or break the corporate identity. You can get fresh advertising materials of all kinds (banners, posts, videos, etc.) in your personal cabinet, but remember that outdated information must disappear from your resources in time, so as not to mislead potential customers.
A well-thought-out promotion strategy assumes that you spend time and effort to spread our messages; therefore, we would like to know which methods work and which do not. Analytical tools allow you to properly plan further actions and estimate the potential size of the next payments in order to make a promotion budget.
It remains to be noted that, apart from the website, we also have a mobile application for Android. This variant of the interface retains full functionality and allows you to keep your finger on the pulse of your BetLabel promotion campaign wherever you are.
Payment Methods
The BetLabel affiliate programme allows you to earn money in dozens of countries around the world – wherever it is legal and appropriate. To make it convenient for affiliates to accept commission payments, we already support many payment methods – in particular, we are ready to pay in the following ways:
- to a bank card;
- by bank transfer;
- to electronic wallets;
- in cryptocurrency.
As for specific national currencies, at the moment most payments are made in US dollars, but we are constantly working on adding more fiat options.
Support Service
The main support of a BetLabel affiliate is provided by a personal manager assigned at the moment of affiliate registration. However, you can also contact the support team to deal with any questions you may have – the advantage of this service is that it is available 24 hours a day, 7 days a week. Operators speak all the languages our affiliate programme page is translated into, but they will try to understand you even if you use some other language. If you contact the support team, you can count on a courteous attitude and a high level of professionalism of the consultants.
Legal aspects of BetLabel affiliate programme
When working with BetLabel, affiliates must remember that it is unacceptable to damage our company’s reputation in any way. Above all, you must not violate any local laws: the offence is the responsibility of the offender, as we do not encourage such behaviour in any way.
An affiliate is obliged to provide only honest and up-to-date information about Betlabel’s services. An Affiliate must never promise non-existent bonuses, including personalised bonuses, as this is detrimental to our reputation. It is also unacceptable to use black PR methods: in your messages focus on our advantages instead of criticising our colleagues, especially if it is emotional and unprovable criticism.
Gambling should be positioned honestly: it may bring winnings, but it is by no means guaranteed. It would be right to mention that BetLabel supports responsible gambling initiatives, and if any customer sees fit to delete their account or set a self-restriction, the administration will go along with it.
Leaking traffic by fraudulent methods, including ford, is strictly prohibited. Affiliate undertakes to comply with this and other requirements of the user agreement under pain of termination of cooperation, and in case of obvious offences we reserve the right to apply to law enforcement authorities.
The future of the BetLabel Affiliate Programme
The BetLabel Affiliate Programme, and the brand as a whole, will only be launched in 2023, so we are still looking for the best way to work together to grow for you. As we plan to expand into new markets in response to changes in national legislation and expansion needs, we will need affiliates who can represent us in those markets. We can also look forward to even more in-depth analytics in the personal account and an increase in the range of payment destinations available.
Summary
The BetLabel affiliate programme will be a way to earn money for those who know how to communicate the advantages of bookmakers and online casinos to a wide audience on the internet. If your efforts allow our company to acquire new customers, it will not go unnoticed – a successful affiliate can receive payments even on a weekly basis. With the right approach, an affiliate can give up what they previously thought was a full-time job, considering that billions of people on the planet are still waiting for you to interest them in our services.
